About 3Owl — Restaurant Digital Experience Agency
3Owl exists to help restaurant brands take flight digitally without losing their way.
We are a digital experience agency built for complexity. Multi-unit operations. Portfolio brands. Leaders navigating growth, integration, and change. We partner with teams who care deeply about guest experience and understand that technology only matters when it works in the real world.
Our work lives at the intersection of brand, commerce, and platform strategy. Websites. Ordering experiences. Native apps. Multi-brand systems. Everything we build is designed to perform today and adapt tomorrow.
We stay intentionally focused. Restaurants are our home. That depth lets us move faster, ask better questions, and design with a level of empathy that only comes from lived experience.
Values
Mixed with true mastery, capability, and hospitality.
Our values are not words on a wall. They show up in how we listen, how we challenge assumptions, and how we stay accountable to the outcomes we help create. We live them in the details, in the follow through, and in the care we bring to every partnership.
Humble Confidence
We’re not ones to brag, but we’re good at what we do and have proven that to ourselves and our clients. The work works. Our confidence comes from producing real results through best in class brands and technology built for growth.
Agile & Adaptable
We live in solutions mode. There’s no brand or tech problem we can’t figure out. We keep our team lean because red tape gets in the way of great work. No meetings about meetings here. We communicate well and work hard.
Practical Optimism
We aren’t afraid to think ideally and dream big. Celebrating small wins (and big ones) and looking for the good in every situation is at the center of all we do.
Wildly Transparent
We treat each other and our clients the way we want to be treated: with honesty, respect, and each other’s best interests in mind.
Agency Team
Built by people who have lived the work
Our team brings deep restaurant experience from martech, restaurant technology, and multi-unit operations. We have been deliberate in assembling people who understand the pressures behind the screen and know how to build digital systems that actually hold up in service.
Books Written by Leadership
Ideas forged through practice
Our thinking is shaped by the work we do and refined through the ideas we share. The books written by David Feldman, our founder, and Joseph Szala, partner and Vice President, reflect the same principles we bring to our clients every day. Clarity, restraint, and systems designed to grow with intention.
Small by Design
The Entrepreneur’s Guide For Growing Big While Staying Small
The Bullhearted Brand
Building Bullish Restaurant Brands That Charge Ahead of the Herd
Mass Behaving
Unlock the Power of Branding with Archetypes
Quiet Killers